Transparency

Our transparency rating is calculated according to the following criteria based on information provided by the brands:

Company information

  1. Location of the company (4 points)
  2. Company description, rating based on number of words:
    1. Less than 40 (0 points)
    2. 40 – 59 (2 points)
    3. 60 – 79 (4 points)
    4. 80 – 99 (6 points)
    5. 100 – 119 (8 points)
    6. 120 and more (10 points)

Product information

  1. Product description, rating based on number of words:
    1. Less than 40 (0 points)
    2. 40 – 59 (2 points)
    3. 60 – 79 (4 points)
    4. 80 – 99 (6 points)
    5. 100 – 119 (8 points)
    6. 120 and more (10 points)
  2. Product size (dimensions) (4 points)
  3. Materials / Ingredients:
    1. List of individual materials / ingredients (10 points)
    2. Supplier name (4 points)
    3. Country of origin (4 points)
  4. Information about the product packaging:
    1. Description of the product container (4 points)
    2. Description of the shipping package (4 points)
    3. Supplier name (4 points)
    4. Country of origin (4 points)
  5. Shipping information (4 points)
  6. Product picture (4 points)
  7. Product picture (4 points)
  8. Product picture (4 points)

Production

  1. General description
    1. Less than 40 (1 point)
    2. 40 – 59 (2 points)
    3. 60 – 79 (4 points)
    4. 80 – 99 (6 points)
    5. 100 – 119 (8 points)
    6. 120 and more (10 points)
  2. Ethics (4 points)
  3. Country (4 points)
  4. Photos from production (4 points)

A product can get maximum of 100 points. Which are there recalculated into 5-star rating system.

In case you are a brand and you want to add information, please contact us.